OUR APPROACH TO
Product Films
When a product is complex or unfamiliar, showing it in action – step by step – can make all the difference.
An explainer film helps people ‘get it’ – whether they’re customers, partners, or investors – and that understanding can be the first step toward real engagement.
Case study
How to submit the Nu.Q® Vet Cancer Test
In the case of Volition’s Nu.Q® Vet Cancer Test, a simple blood test that can aid early detection of cancer in dogs, accuracy was everything. If reference labs or veterinarians misunderstood the procedure, it could lead to false results.
The film wasn’t about marketing hype – it was a practical tool to support training, reduce errors, and build confidence among partners and practitioners handling a sensitive diagnostic test. See the film below.
Tailored Films for Every Project
